Yanfeng Automotive Interiors (YFAI) is the world’s leader in development and production of interior components in the automotive industry. The company already has a strong presence in Central Europe, represented by a business center, an engineering center and manufacturing plants in the Czech Republic, Slovakia and Hungary, and is further boosting its growth by building a greenfield plant in the Czech Republic as well as rapid development of existing locations.
In order to support the YFAI’s growth, we created a career microsite dedicated to its Central European locations - “WelcomeOnBoard”, see www.yfai-careers-ce.eu.
For the greenfield plant in Plana nad Luznici, Czech Republic, which is currently under construction, we launched a recruitment campaign in order to attract and hire talent, both white and blue collar. The campaign was comprised of PR, online, social, print, radio and out-of-home media.